Google Always Trying to Improve Search

Google is always trying to find ways to improve their search engine and provide better results while cutting down search time. Their goal is to make it as easy as possible for users to find what they want when they want it while relieving as much stress as possible for the user. Every few weeks, Google is coming up with new update to their search engine and secure superiority over other search engines.

Google Instant is one of the major updates to the search engine lately, which improves the speed of search tremendously. To use Google Instant, users type a few letters of what they are looking for and search predictions are automatically provided.

Google constantly ventures into new ways of improving this feature. For instance, they’ve made the feature part of the Google toolbar search and added the feature to mobile devices, Google video and other tabs of Google’s search like Places, which is located on the left-hand panel. The list goes on and while Google continuously improves this feature, other search engines get left behind.

One of the most recent improvements to the search engine is in the Recipes Tab on the left-hand panel. Before this update, one search would be the same as any other search – typing into the search bar and then getting search-predictions. Now, while in the Recipes view, users get more relevant predictions for their searches as it focuses on food. For example, if users were typing in “C”, they’ll get predictions such as “chicken” or “cake” versus “Craiglist” or “CNN.” Taking it further, if you were to type “Co,” you’ll get predictions of “cookies” or “coconut.” Some of these options might inspire users to veer off the beaten path and cook something that they were not even trying to search for in the first place. Even though this is a minor improvement, the fact is that Google is making search faster and easier for the user.

There is one thing we can be sure of with Google: They will always be refining their search engine for the user to get faster, quality and easier-to-find search results.

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