Google Ads Management

Google and Bing Ads

Maximize Your Reach with Expert, Bing and Certified Google Ads Management

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Targeted Reach

Investing in Google and Bing Ads Management is one of the fastest ways to increase your online visibility, reach more potential customers, and achieve measurable results. At Chico Web Design, we understand that effective ad management on both platforms goes beyond simply setting up campaigns; it’s about strategic targeting, continuous optimization, and leveraging analytics to maximize every dollar spent.

With a certified Google Ads Manager on our team, your campaigns are crafted to reach the right audience, drive quality leads, and convert clicks into loyal customers. Our Google and Bing Ads Management services are designed to deliver quick results, increase your return on investment, and fuel your business growth—making paid search ads an essential asset in your digital marketing strategy.

Get Started

Packages

Starter

  • Includes:
  • Ad account setup on Google and/or Bing
  • 2 campaigns (Google or Bing)
  • Ad design and copy provided for maximum performance.
  • Keyword research and competitive analysis
  • Conversion tracking setup
  • A/B testing
  • Audience targeting and segmentation
  • Monthly performance report
  • Remarketing and display ad setup (if applicable)
*3 month commitment required.
*Price does not include payments to Google/Bing for the budget to run ads.
*We have a certified Google Ads Partner on the team.
*Custom landing page design & optimization will be a separate charge if needed to run a campaign.

Starter

  • Includes:
  • Ad account setup on Google and/or Bing
  • 2 campaigns (Google or Bing)
  • Ad design and copy provided for maximum performance.
  • Keyword research and competitive analysis
  • Conversion tracking setup
  • A/B testing
  • Audience targeting and segmentation
  • Monthly performance report
  • Remarketing and display ad setup (if applicable)
*3 month commitment required.
*Price does not include payments to Google/Bing for the budget to run ads.
*We have a certified Google Ads Partner on the team.
*Custom landing page design & optimization will be a separate charge if needed to run a campaign.

Starter

  • Includes:
  • Ad account setup on Google and/or Bing
  • 2 campaigns (Google or Bing)
  • Ad design and copy provided for maximum performance.
  • Keyword research and competitive analysis
  • Conversion tracking setup
  • A/B testing
  • Audience targeting and segmentation
  • Monthly performance report
  • Remarketing and display ad setup (if applicable)
*3 month commitment required.
*Price does not include payments to Google/Bing for the budget to run ads.
*We have a certified Google Ads Partner on the team.
*Custom landing page design & optimization will be a separate charge if needed to run a campaign.

FAQs

Conversion tracking setup allows us to measure specific actions users take after clicking your ads, such as purchases or form submissions. Tracking these conversions is essential to understand the effectiveness of each campaign and optimize ad spend for better results.

Advertising on both platforms helps you reach a broader audience. Google covers a massive share of search traffic, while Bing reaches additional users who may not be on Google, offering increased exposure and potential conversions.

We work with you to set an optimal budget based on your goals, industry, and competition. Our team then monitors and adjusts spend to ensure that every dollar is used efficiently, maximizing reach without overspending.

Audience targeting and segmenting involve identifying specific groups based on demographics, interests, behaviors, and past interactions. By tailoring ads to reach these segments, we ensure your message resonates with the people most likely to engage, enhancing relevance and boosting conversion rates. This targeted approach allows for more efficient ad spend and better results.

Success is measured using key performance indicators (KPIs) like click-through rate (CTR), conversion rate, and return on ad spend (ROAS). Regular reporting and analytics reviews allow us to track progress, make data-driven adjustments, and demonstrate ROI.

Results can vary based on factors like industry, competition, and seasonality, so we tailor our approach to meet the specific goals and challenges of your business.

A/B testing involves creating multiple ad variations to see which version performs better. By testing headlines, images, and calls-to-action, we can refine your ads over time to improve click-through and conversion rates, maximizing your ROI.

We regularly analyze performance data to adjust keywords, targeting, bids, and ad copy to improve visibility and relevance. This ongoing optimization process ensures that your ads remain effective and continue to deliver results.

Keyword targeting involves selecting search terms related to your business that potential customers are likely to use. Effective keyword targeting helps your ads appear in front of the right audience, driving more qualified traffic to your website.

Our team conducts thorough keyword research to identify search terms that are highly relevant to your business, have a strong search volume, and offer competitive advantages. By targeting the right keywords, we maximize your ad’s chances of reaching potential customers actively searching for your products or services.

Remarketing allows us to show ads to users who previously visited your website. This technique keeps your brand top-of-mind and encourages returning visitors to complete their initial actions, like making a purchase or filling out a form, increasing overall conversion rates.

Paid ads drive immediate traffic, but the data we gather can also provide insights into customer behavior, preferences, and trending search terms. This data supports long-term strategies, helping refine both paid and organic marketing efforts for sustained growth.

Why Choose Chico Web Design

Certified Expertise

Our team includes certified Google Ads professionals who bring specialized knowledge to each campaign. We stay updated on best practices and platform changes, ensuring that your ads are managed by experts who know how to get results.

Tailored Strategies for Maximum ROI

We don’t believe in one-size-fits-all solutions. Every campaign is customized to align with your business goals, target audience, and industry specifics, optimizing ad spend and delivering the best possible return on investment.

Data-Driven Decision Making

Our approach relies on thorough analysis and data-backed insights. Through A/B testing, conversion tracking, and audience segmentation, we continuously refine your campaigns to improve performance, so you get more value from every dollar spent.

Comprehensive Reporting and Transparent Communication

We keep you informed every step of the way with detailed reporting and clear communication. You’ll have full visibility into your ad performance, allowing you to see tangible results and understand how your investment is driving growth.

Client
Testimonials

“Quick response to changing needs, very helpful explaining what needs to be done, good ideas for getting better exposure. Plan On using their services in/for the future of our online presence."
Kent, Penna Olives, Chico CA

Let's Collaborate!

Contact Us
530.893.5257